Digital Coordinator

The Digital Coordinator focusing on Social Media is responsible for assisting in the development of social media strategies for both paid and organic campaigns and ensuring the campaigns run efficiently. The Digital Coordinator plays a vital part in our clients’ successful social media campaigns as well as the Digital Team’s success. Being highly organized and able to multi-task in a fast-paced environment is they key to success in this role.

Supervisor:
Director of Digital Services

Detailed Responsibilities include:

  • Ensure campaigns are pacing correctly by reviewing pacing document daily
  • Execute, and maintain organic and paid Social Media strategies for Cuneo clients with each campaign focused on clients’ desired KPIs and goals
  • Work closely with Account Team, Director of Digital Services as well as the rest of the Digital Team to help define goals, KPIs, outcomes for paid and organic campaigns
  • Work closely with Account Team and key members of the Digital Team to create and maintain organic social media content calendars and posting schedules
  • Assist members of the Digital Team in client reputation management (review responses) as needed
  • Assist members of the Digital Team in client website retailing tasks
  • Work creatively and analytically towards targeted results and ensure timely and effective execution of social media tactics and programs
  • Help to develop benchmark criteria to measure the effectiveness of social media programs and implement improvements as needed
  • Work in a team environment with Director of Digital Services and team, Account Services and Creative Services to identify, interpret and capitalize on social media trends, brainstorm and optimize creative and copy, A/B test ads, provide edits as needed
  • Work in conjunction with agency and client stakeholders to adjust campaigns as needed

 

Other duties as assigned, including but not limited to:

  • Learning other paid media portals
  • Asset traffic
  • Research/Reporting

 

Experience and Attributes:

  • Strong preference to candidates with a four-year degree in advertising, marketing, communications or related field, or equivalent work experience
  • Minimum 2 years advertising and/or marketing experience
  • Prior social media management experience a plus
  • Ability to multitask in a fast-paced, deadline-driven environment
  • Excellent written and verbal communication skills
  • Reliable, professional and extremely organized
  • Keen attention to detail
  • Strong skills in Microsoft Excel, PowerPoint and Word
  • Knowledge of Social Media platforms and Adwords/Analytics a plus

 

If this sounds like you, please send your resume to: Meghan Robinson mrobinson@cuneoadvertising.com

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