Account Executive

Reports to: Director of Account Services

Description: Day-to-day client management and selling/defending/advocate for agency. Keeps apprised of clients’ brands/products/services/marketing developments. Supports Account Supervisor in the execution of assigned clients monthly project plans. Ensures effective communication, management and execution of client’s advertising programs. You thrive in a fast-paced, retail focused environment (retail automotive experience/interest a huge plus!) and you want to own your clients’ success!

Responsibilities:
  • Handles day-to-day activities for assigned clients.
  • Regularly checks for and responds promptly to all client communications including calls and emails.
  • Facilitates assigned clients’ monthly marketing meetings, prepare agenda and send follow-up notes.
  • Supports account supervisor in preparing client estimates, proposals, marketing communications and strategic marketing plans, media and public relations plans.
  • Supports account supervisor in the review, revision and presentation of client budgets, calendars, campaigns and reports.
  • Supports account supervisor in presenting, selling and defending all agency work/proposals to clients.
  • Supports account supervisor in the execution of approved client advertising programs, campaigns and events.
  • Supports account supervisor in creative communication process and work closely with the creative team to execute.
  • Informs account supervisor regularly of account progress for all assigned clients; involves account supervisor immediately in event of potential problems, i.e., client/agency relations, budget overruns, etc.
  • Proofs and presents client scripts, ads and other creative materials.
  • Provides agency sign-off on client marketing programs and advertising campaigns/revisions.
  • Acquires client sign-off on client marketing programs and advertising campaigns, including revisions.
  • Oversees all client co-op marketing including ensuring all ads receive pre-approval and monthly submissions receive fund approval.
  • Mentors all account coordinators in the account services department.
  • Participates in the development, presentation and advancement of the agency brand.
  • Identifies and develops opportunities for client revenue enhancement.
  • Others as may be defined by supervisor.

Re-occurring tasks:

  • Client Project Plan development and ongoing management and communication with client and internal teams.
  • Client Budget Flow Chart (BFC) updates/management and communication with client and internal teams
  • Facilitate/schedule client monthly marketing meetings.
  • Prepare agenda for monthly marketing meetings.
  • Take notes and send follow-up email with notes/action items to client and necessary team members.
  • Sending alerts for new creative projects.
  • Sending alerts to planning team.
  • Proofread all creative assets.
  • Provide client with monthly offer spreadsheet.
  • Reviews and approves monthly co-op coversheet and invoices.
  • Regular co-op fund review and management.
  • For new-to-the-agency clients, update/maintain/share new client project tracker.
  • Reviews, analyzes and shares monthly digital and database ROI reports with clients.
  • Submits expense report for reimbursement monthly. 
Qualifications:
  • BA or equivalent in work experience.
  • Minimum 3-5 years experience in an agency Account Services’ position or equivalent experience in a marketing setting.
  • Automotive-industry experience a major plus.
  • Hands-on experience with both traditional and digital marketing.
  • Clear and concise communication skills with internal teams, clients and outside vendors/partners.
  • Proficient in Microsoft Word, Excel and PowerPoint.

 

Interested? Submit your résumé to lwolfe@cuneoadvertising.com for consideration.

 

 

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