MEDIA PLANNING + BUYING
With more than 40 years of combined media buying experience and tens of millions of dollars in media purchased each year, our team knows its stuff. Combine that with more than two decades of digital experience and you start to see what sets Cuneo apart from the pack. Throw in our negotiating expertise, and you can rest easy knowing every one of your advertising dollars has been stretched to its absolute limit.
• Traditional broadcast placement
• Digital Placement
• Print + Out-of-home
• Public relations and press releases
Tools of the Trade:
We utilize high-quality, industry-recognized software for buying, trafficking, reconciliation, and measurement.
Electronic media buying and trafficking
Electronic invoice entry and tracking
Print and Out of Home placement
Digital placement and ad serving
Digital analytics, with a staff of Google Certified experts
Media research, including Media Audit (national and market specific), SRDS, SQAD, TNS, MRI, Arbitron, Nielsen and more
Want an even deeper media dive? Let’s get in touch.
ADVERTISING + BRAND STRATEGY
All things with purpose. Every image we produce, every word we write, is part of a strategic puzzle to build strong brands for our clients that lead to measurable, sustainable results. Here’s how we do it >
MEDIA PLANNING + BUYING
We’ll help you reach the widest audience with the thinnest budget thanks to our buying volume and tough-as-nails negotiating. Find out more about how our media department can help you.
Your database is your lifeline. It’s to be respected, nurtured, and grown. We know how to effectively utilize and build your greatest asset. What’s the secret? Keep reading >
DIRECT RESPONSE MARKETING
Not only will we maintain your database, we’ll maximize its effectiveness with well-timed and well-executed mail and e-mail marketing. It’s imperative to stay in touch with the customers you know best. Let us show you the way.
DIGITAL + ENGAGEMENT
If you’re not visible to prospective customers while they’re online, your competitors are. We make sure our clients are out front with digital re-marketing, social media engagement, and a whole lot more using the latest tools and tricks. Read more >
ANALYTICS + REPORTING
This is the bedrock: the foundation on which your business success is built. We don’t just tell you we’re boosting your bottom line–we prove it. We don’t zig when the numbers say to zag. Find out how we do it >
EXPERT CO-OP SERVICES
Making the most of your co-op dollars is critical to amplifying your marketing budget. We’ve navigated the terrain for decades, which means you can be confident you’re maximizing every co-op dollar available. It’s kind of our thing. Make it yours, too.
It’s not just what we say, but how we say it. Cuneo’s cadre of creative characters collectively customizes cool content, captivating customers. C what we did there? For more info (with less alliteration), click here >
COMPLETE IN-HOUSE PRODUCTION
Outsourcing may make sense for some businesses, but not advertising. When you run with us, you know your creative is always in good hands. From concept to production to final cut, we handle your audio/video needs under one roof with a plethora of cool toys!
LOGO + BRAND DEVELOPMENT
Whether creating a new logo for your business or a promotional logo for your event, our creative team takes great care to ensure cohesiveness in look and feel with your overall brand. Your marketing assets should always play nice. Here’s why >
GRAPHIC DESIGN + ART DIRECTION
Rocket science doesn’t have a rocket art counterpart, but if it did, it would be us. You want your brand to look good so it will stand out from the noise. Let our experienced creative team handle it for you.
WEB DESIGN + DEVELOPMENT
An integrated brand experience is key to consistent messaging across all platforms, with your business website serving as the hub. We'll help you develop a site that’s as easy to use as it is good-looking.
EVENT PLANNING + MANAGEMENT
Planning and executing events that excite your customers and gain media traction takes more than hard work. You need experience and expertise on all fronts to ensure it all goes off without a hitch. Let us handle every detail.
They scratch your back, you scratch theirs—we’re all about win-win situations. Our account and media teams are always sniffing out the best mutually beneficial relationships for our clients. Let us find some for your business!